Logo Planning and font choosing

Logo Plan

Today we felt kind of nervous since its the first week back from half term break and we have less than 3 weeks to do our digipaks and website. Even though the digipaks is first draft but I really want this to be done before Christmas so we get more time to do other tasks as well.

Below are the designs that abby drawn from her magnificent laptop. 
Our logo is an intertextual from the DJ Afrojack. It looks pretty simple but it can entice audiences a lot due to it simplicity and the uniqueness of the design.

Our design is also simple but original because we also used only the letter "A" because our performer is "Abby" therefore we want her to stand out the most therefore we use the letter "A" to signify her.

As a team we explore different fonts on different websites to choose the best ones and then narrow it down. These were my favourite ones...

In the end, we couldn't decide on the one that suites our logo the best and therefore we decided to draw our designs instead. 

The designs are hand-made and it also may look like her signature. This may appeal to audiences more as well because audiences will know exactly who the artist is by the signature.

After drawing up many designs, we have narrowed our choices down to these 3 designs. 
They are all cursive writings as it shows more femininity and because our artist is a female artist.

In conclusion, we decided to use this one. We felt that this one conveys best of what we are and it can be easily captured by audiences. 

Halloween Teaser

HELLOOOO

During this month (October), Halloween is coming up soon and Harrow Prefect team is doing a Halloween Haunted House so therefore we made a teaser for the students.

The shots were taken by Abby and I have edited most of the clip.
The theme was based on "The Purge" movie and so the clip was made in a darker environment and I have made the movements of the persona slower to give a creepier feel to the audiences. 

This was actually another practice before the real coursework of producing our music video.
I felt that this editing wasn't that hard compared to the prefect music video but I had to think more precisely about the music or sound effects that would actually capture audience's attentions. 

I had to slowdown the shots more from the original so it looks more mysterious and creepy 
if there hasn't been a vending machine there next to character, it would have looked better since it the scene will look darker and more mysterious.

Storyboard - Nine Key Frames

Storyboard

Hi blog,

Today we mostly talked about our main shots in our music video. 

Due to our average drawings, we decided to draw just the main scenes that needs drawing and the 6th, 7th and 8th scene we just wrote what is included because there are different shots that we feel is significant but it is still undecided.

The storyboard here gives us the main idea of the music video and makes it more clear to us what we need in our music videos and what shots and edits we need to entice more audiences attentions.

Digipaks Plan Official

In this lesson,

My girls and I, we started to look at the different digipaks and compare to what we want in our digipaks. 
I wanted something that is like "summer vibes" and shows more of a happy, positivity side to match the track that we are doing.

This is one of Afrojack's album that I feel has got my attention and is somehow can be use as apart of my digipaks. 
The face of the performer here is photoshopped and a sunrise is put there instead. Giving a different feeling to this digipaks and it makes the digipaks and the tracks more interesting due to the mysterious of the performer's face. 

This digipak is simple in its way and I believe that from this simple shot it can also bring complexity and entice audiences as much as the first digipaks. 
The location and the time taken is very significant for this digipaks as the colors of the background of this shot has to be a great color that would not drag too much attention and more attention on the performer.
This digipaks gives an impression of a sorrow kind of feel and more of a "heartbreak" tracks due to the way the performer is positioning her head and body. Also the dark lighting on the performer gives away that she is in a dark place and is not as positive.

For this digipaks, it gives a clear picture of what the tracks are mostly all about. The way the actors putting their hands in the air conveys that this is a "party" vibe kind of songs. Also the sun shine bright behind the girls suggest that these songs are fitted with the summer season as summer season implies that teenagers goes out more and "party".
I really like how the actors look like they are shadowed due to the sun behind them and it looks similar to the lights shone in parties that lit the place up!

This is another one of my favorites as it symbolizes clearly that this is a summer vibe and the short pants of the girl also convey that it is for the summer due to the more revealing of her body. 
The bicycle also implies that the tracks are very chilled and is for everyone who likes going out and likes exploring. 
The title "summer thing!" is very straightforward and therefore audiences know right away what or when they should buy this digipaks.

This shows less of the performer and more on what the artist's inspired or what they feel the audiences should feel for the songs in this digipaks.
The performer here is not shown because this may be their 5 or 6th digipaks and the audiences should know by now or because they don't want to be seen like most DJ do.

Track Selection

As I have posted on the post before, I have chosen the song "Starving" by Hailee Steinfeld.

I have felt that even though the song is in between EDM and Pop, I still believe that this track is good enough and easy enough to adapt to our own style that would make audiences interested as well.

The song starts off with a slow and soft start then the rhythm increases and then the song becomes more like EDM and by the end of the song it goes back to soft and ends.
I strongly believe that with this song it would not be dull as it has a climax to it but it is also up to the music video as well. 

The track selection was not as hard as we thought because we have similar tastes and therefore we found tracks and music videos that we knew was suited to the majority of us. 

Starving was also a new release so therefore I feel that the style of music and the music video should be interesting to modern adult audiences as well as teenagers. 

Schedule Finalized

Schedule 

This is our latest schedule for our MV coursework. 

Schedule Draft one

Schedule for this term (term 1)

For this term, the main things that we need to do is the following:
--> Digipaks
--> Music Video first draft
--> Websites 

I have decided to put the schedule to remind me throughout this term by using "OneNote". I felt that this was useful for me and it reminds me everyday of what to do and so I am not late on the due dates.